Marketing projects for prop tech company
Social Media Branding, Content Creation, and Community Management
Enhanced the company’s online presence by managing and curating content for Instagram and LinkedIn. Developed and executed content calendars, ensuring consistency in posts, stories, and updates. Engaged with the community to foster brand loyalty, increase follower count, and drive traffic to the company's website.
Email Marketing Campaigns
Executed mass email marketing campaigns using Brevo to promote exclusive investment opportunities. Focused on crafting compelling content to maximize open rates and engagement, effectively driving interest and generating leads.
Automated Email and SMS Workflows
Implemented automated email and SMS workflows on Go High Level, tailored to different lead stages, such as 'Contact Created,' 'Did Not Reply,' 'Hot Lead,' and 'To Follow Up.'
Integrated Facebook Ads with Go High Level CRM, ensuring leads were directly captured and segmented for targeted communication.
Developed customized email sequences with content and timing adjusted to each lead stage, optimizing the outreach process and enhancing conversion rates.
The workflows ensured that leads received communications in their preferred language—French, English, Spanish, or Portuguese—based on their language preference.
Enhanced Social Media Presence
Successfully increased follower count and engagement on Instagram and LinkedIn by managing community interactions, creating visually appealing and targeted content, and driving traffic to the company’s landing pages.
Effective Email Marketing
Utilized Brevo to execute targeted email campaigns, promoting investment offers and effectively reaching potential investors, leading to increased engagement and lead generation.
Streamlined Lead Management
Improved lead conversion rates by implementing automated workflows on Go High Level. These workflows tailored email and SMS communications based on lead stages and language preferences (English, French, Spanish, and Portuguese), optimizing outreach and enhancing conversion rates.
Here, the outcomes and achievements of the project are highlighted, including user feedback, adoption rates, and industry recognition.
Increased Investor Engagement
Achieved a significant increase in investor engagement by combining strategic social media management with targeted email campaigns, resulting in heightened interest and participation from potential investors.
Enhanced Lead Conversion
Improved lead conversion rates by 15% through the strategic use of Go High Level’s automated workflows, which delivered customized email and SMS communication based on the specific stage and language preference of the leads.
Optimized Communication
Enhanced communication efficiency and effectiveness by integrating Facebook Ads with Go High Level CRM, ensuring leads were captured, segmented, and nurtured with relevant content in their preferred language.